Blood on the tracks initiatives
From Talent1st
[edit] Engage to revive technical entrepreneurship -- join grass roots movement in Ottawa, organize peers in Toronto and Waterloo, expand across Canada
Please,
- Propose new initiatives to strengthen technical entrepreneurship and sign up to act
- Contribute key messages that add value to those key messages produced by those who attended Blood on the tracks: 6 years of technical entrepreneurship in Ottawa
- Add references useful to technical entrepreneurs in Canada
[edit] Initiatives to strengthen technical entrepreneurship in Ottawa
[edit] Sign up to contribute to initiatives
As of Tuesday 7 of September, the following have signed up to contribute:
- Nikhil Adnani, nikhil at thinkrf dot com
- Tony Bailetti, Bailetti at sce.carleton.ca
- John Callahan, John Callahan at sce.carleton.ca
- Liviu Cismaru, liviu.cismaru at accentway dot com
- Fred Dixon, ffdixon at blindsidenetworks.com
- Veronica Giggey, veronica_giggey at rogers.com
- Brian Hurley, brian at purpleforge.com
- Corien Kershey, corien at hbsmarketing.com
- Luc Lalande, Luc Lalande at carleton.ca
- Steven Muegge, smuegge at sce.carleton.ca
- Bill Stewart, wstewart aat livinginternet dought com
- Stoyan Tanev, Tanev at sce.carleton.ca
- Michael Weiss, weiss at sce.carleton.ca
- Ian Graham, ian at thecodefactory.ca
- Richard Alam, alamr at rogers dot com
- Dave Vicary, vics at surveinc.com
- Mahshad Koohgoli Protecode Inc
- Andrew Ross Ingres Canada
- Dave McIlhagga DM Solutions Group Inc, dmcilhagga at dmsolutions dot ca
- Steve Lecomte, steve.lecomte at gmail dot com
- Manu Sharma, OCRI Entrepreneurship Centre, msharma at ocri dot ca
- Steve Robins, OCRI Talent Bridge, srobin69 at uwo dot ca
- James Bowen, jbowen at ces dot on dot ca
[edit] Get the word out - bring technology entrepreneurs here to contribute!
Add to this list. Please go to these sites and let people know about this initiative. Ask them to join in and participate. Grassroots starts from the seed of "you". Engage! You can make a difference.
- Local Ottawa Business, Tech, Venture and Entrepreneur Blogs
- Organizations
- Facebook, MySpace, Linkedin, Plaxo Groups
[edit] Contribute key messages
[edit] Successful technical entrepreneurs
- Enjoy what they do
- Commit a significant amount of time and energy to exploiting their market opportunity
- Do not distinguish between office hours, evenings, and weekends
- Know their strengths, weaknesses and desires as well as the terrain in which they operate
- Have a supportive family
- Motivate and inspire others
- Set high goals for their startups and themselves
- Align key stakeholders (i.e., customers, management,employees, investors, Board members, complementors, intermediaries) around a common purpose
- Frequently interact with customers and potential customers
- Network with other entrepreneurs, startup CEOs, and risk capital providers
- Remain optimistic, thick skinned, and persevere even when many people over and over again tell them how bad their ideas are
- Are realistic about how much money they need and are aware they can't get it all at once
- Reuse and outsource as much as possible. They know the process they are outsourcing, can't manage something you don't know anything about
- Recruit world class team members with diverse business experience, regardless of time and effort required
- Recognize that building a team of good people (who generate many good ideas) makes success more likely than building around a single good idea
- Concurrently mitigate risks and place bets
- Know where to invest
- Select a business model, don’t assume one
- Are patient for growth and impatient for profits
- Recognize opportunities that others overlook
[edit] Founder's dilemma
- Founder's importance decreases over time
- Founder must work himself/herself out of a job
- Need to understand personal exit criteria
- Understand the phased funding approach: bootstrap and use the government programs before pitching to VCs and angel investors
[edit] Early customers
- Best way to finance a company is through early customers who pay
- Find early adopters and engage them early
- Early customers help shape the product, attract investors, and validate the business model
- Engage early customers early. Customers must help startup develop the early version of the product under a big vision
[edit] Communities
- A startup depends on the growth of the: (i) community of the users of their products and services and (ii) community of developers who contribute to the open source projects upon which its products and services rely
- Develop communities by:
- providing relevant content
- providing communications utilities that community members can use to interact
- using social media
- Use crowd sourcing. For example, issue a call for users to translate manuals into different languages
[edit] Partners
- Prior to funding, work with professional service providers (e.g., legal and financial) who are willing to share the starups' risk with you. These organizations provide much needed service in return for your informal or formal commitment to grow the business with them after funding is secured
- After funding, work with suppliers who are willing to share the risk with you. These suppliers provide deep discounts, on-site inventory, and free samples
- Partner with large and credible companies
- Do not partner with a large company that operates a business that generates revenue from products which are older versions of the products you intend to introduce. The large company will: (i) be unwilling to cannibalize their product lines so you can sell your new products and (ii) get in the way of your startup's success
[edit] Advisors
- Engage talented advisers who can formally or informally:
- Fill skill gaps
- Provide expert advice
- Provide objective feedback on time
- Assist in identifying and recruiting key talent
[edit] Board of Directors of VC-backed startups
- A good number of the members of the Board of Directors of a VC backed startup are investors who are busy doing other things. They have very limited time available for the startup.
- It is difficult to manage a Board of Directors of a VC-backed company
[edit] Advise to first time entrepreneurs
Applicable to the early stage
- Decide what success means to you. Success is validated by a paycheck
- Establish your brand as a promise to customers. Address brand building by delivering the promise across all interfaces with customers.
- Value differences, a diverse team adds significant value to the startup
- Work with a mentor who believes in you
- Time to cash is the key success metric
- Address global niches wher you can build a competitive advantage
- Find an office on the ground floor. At some point you will want to jump out a window :)
Applicable to the later stages
- Find your defining question. For example, for Onconference it is "What drives minutes?" Use defining question to provide you with a laser like focus and guidance. When going through periods of growth, always refer back and use it to make decisions
- Aim for base hits, not home runs
- Find your differentiation that adds value to your customers
- First dominate a market segment and then dominate the value chain used to address the needs of the market segment
[edit] Differences between Bay and Ottawa startups
| Distinguishing dimension | Bay startup | Ottawa startup |
| Entrepreneurship is: | A career path | A risky personal opportunity |
| Failure is: | Valued and expected | Frowned upon |
| Entrepreneur's network | Large, global and diverse [[Media:Social_Networks_in_Silicon_Valley.pdf]] | Small, regional or provincial |
| Role models | Service based startups | Technology based startups |
| Venture capitalist | Top quartile, incentive to win | Novice and unproven, incentive not to loose |
| Risk capital | Abundant, readily available | Scarce, not readily available |
| Government is: | Small-business friendly and purchases from small businesses | Large-business friendly and does not purchase from small businesses |
| Rating startups | Business acumen: A Technology acumen: B | Business acumen: B Technology acumen: A |
| Go to market strategy | Customer problem --> prototype concept --> market concept --> refine product | Develop product --> test/refine product --> customer problem --> introduce product |
- Also see references on California vs Canada at the end of the page
[edit] Startup strategy types
- A startup top management team must understand and manage many risks. It needs a clear strategy that leads to concise actions to reach, at a minimum, break even operations.
- Startups can be organized into four groups based on their strategy:
1. Business with profits
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2. Technology looking for a home
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3. Looking for gold at the end of the rainbow
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4. The great story
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[edit] Types of Start-Up Innovation
[edit] Value
Value can be organized into three types:
| Type | Value creation | Value appropriation | Value expansion |
| Dominant activities | Basic research, applied research and technology development | Product development, new company development, and early market penetration | Product, market, geography growth |
| Source of funding | Universities, government grants, and angels | Angels, pre-seed VCs, seed VCs, and Canadian VCs | US VCs and public markets |
[edit] Cash and time
- To an entrepreneur, cash is king
- Cash from customers is the best type of cash around
- Whoever controls cash and time, controls the company
- Time to cash is a key success metric for startups
- To attract cash, you can position your startup as an organization that can carry out the R&D that large companies wish to outsource
[edit] Attributes of an attractive technology startup
Management
| Market
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Business
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[edit] Common reasons for business failures
Management
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Market
| Business
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[edit] Open source
- Use open source assets (i.e., software, hardware, processes, content) as much as you can
- Contribute to open source projects to:
- Add functionality that your customers require
- Attract talent
- Build company credibility
- Open source:
- Lowers barriers to entry
- Decreases cash requirements
- Decreases time to cash
- When you use open source, ensure that your intellectual property is clean
[edit] Currencies
- All decisions about a startup are about investment
- All investment requires selling something
- All investment requires a currency: money, time, reputation, prestige, and equity.
[edit] Startup financial needs and funding alternatives
- A technology startup needs money to:
- build a product
- build a team
- build a customer base
- build a business
- An entrepreneur raises money from:
- own wealth
- friends and family
- government
- angel investors
- debt financing
- venture capital investors
- Delay funding from VC investors as much as you can
[edit] Risk capital
- Raise enough capital to address the size of the opportunity you are going after
- Attracting VC investment is a must when opportunity is large and competitors have access to deep pockets
- Angel and VC investors decide whether or not to invest in startup by assessing the following: (i) enthusiasm of entrepreneur; (ii) trustworthiness of entrepreneurs; (iii) sales potential of product; (iv) expertise of entrepreneur; (v) liked entrepreneur upon meeting; (vi) growth potential of market; (vii) quality of product; (viii) perceived investor financial rewards; (ix) niche market; and (x) track record of entrepreneur
- It takes angels approximately 600 hours to complete a deal. They fund 1 of 40 business plans they review
- There is a big gap between realized value and unrealized value for angel investors
- Many technical entrepreneurs find that the time and effort spent interacting with VCs, particularly Canadaian VCs, is not worth it
- For a Canadian startup, raising capital is very hard work. Raising capital takes time away from running the business and interacting with customers
- When raising VC funds, a Canadian startup faces: (i) scarcity of capital in Canada, (ii) having to overcome the “not in the US” barrier, and (iii) lack of connections into VCs in the US
- VCs invest in a good business with an outstanding team
- When seeking VC funding, go into it with your eyes open. You will have to give up control and take on additional challenges that may add little to the business
- Seed stage companies typically require $500k to $2 million to get to cash flow positive or VC investment
- Risk mitigation is beyond the scope of an individual angel. Risk mitigation requires significant effort to review prospect, and due diligence requires diverse skills
- Do not mix and match angel and VC investment. It is extremely difficult to manage competing priorities
- Examine if funding can be drawn from capital pool companies
[edit] Decrease a startup dependence on VC funding
- Tactics to try avoid or reduce amount of VC funds include:
- Bootstrap funding
- Start with a company based on professional services to establish revenue (e.g. DDN started as a service company then transformed into a product company)
- Technologies that allow you to scale on demand:
- Internet contact with customers
- blog marketing
- direct feedback
- support
- user communities
- Simply delaying VC funding can prove beneficial
- allows the company to find the right fit between the right offer and the right customer
- unlikely to know what the fit is right away
- get the company culture set before the money
[edit] VC-Entrepreneur interactions
| The venture capitalist | The entrepreneur |
| Objective: Make as much money as possible in a short time as possible with as little risk as possible | Objective: Maintain as much control as possible to build a company that realizes a vision and make some money along the way |
Common statements
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Questions to ask
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[edit] VC investment facts
- Despite current economic downturn in the US, VCs are still investing. In Canada we claim there is no downturn, however, VCs are not investing.
- In Canada, the amount of VC investment in startups and the number of companies VCs funded have decreased since 2002. In US, the amount of VC investment has grown from $21.9 Billion (US) in 2002 to 29.4 Billion (US) in 2007
- VC money to new ventures was $1.2Billion in Canada while in the US it was $34.7 Billion
- Seed investment is $500,000 in Canada and 3.5 Million in the US
- In Canada, very little money goes into new ventures. 63% of VC investment is in ventures at later stages. 70% of all new venture money is invested in Quebec
- Average amount of VC funding has gone up from $4.2 Million to $5 Million
- There is a shortage of domestic capital
- Breakdown of VC investment is: (i) 52% IT; (ii) 30% Life sciences; (iii) 8% clean technology, and (iv) 10% Non-technology
- US VC investment by destination breaks down is into: (i) $1B in China; (ii) $1.4B in India; and $800M in Canada
- The closed window for IPOs just means that more VC funding needs to be placed into new ventures
[edit] Best government programs
- In Canada, startups benefit from two great government programs: The NRC Industrial Research Assistance Program (IRAP) and Scientific Research and Experimental Development (SR&ED)Tax Incentive Program
- Today, the IRAP program provides targeted advice and assistance to about 8,000 SMEs annually
- Technical specialists and not just transfer payment specialists
- Understand the development and commercialization process
- Provide more than money, they provide access to opportunities and linkages
- Looking to hear the "voice of the customer" in the business case
- Looking for companies who are coachable
- 82% of IRAP clients have fewer than 50 employees – and most of them have fewer than 20
- IRAP clients
- do not typically have large, developed R&D departments nor technical expertise on hand
- have management capacity challenges
- have limited network nationally and internationally
- range from start-ups to established mid-sized firms
- cover broad range of industry sectors
- IRAP provides:
- Technological and advisory Service to small and medium size enterprises
- Financial support to bring new skills into firms
- Financial support to firms for research and/or development
- Financial support for organizations providing innovation assistance to small and medium size enterprises
- Networking and linkages
- Benefits of IRAP investment:
- Combination of IRAP and SR&ED is appealing to investors (including US investors)
- Reduces risk and augments VC financing: reduces burn-rate and leverages their investments
- De-risks investment with existing investors
- Funding that does not dilute shareholder investment
- Validation of the venture due to a rigorous due diligence process
- Demonstrates resourcefulness of management teams
- Assures the investors that the company is following good record keeping and financial processes (acceptable to IRAP)
- If VC investment is in your business model, IRAP funding can buy you time and control
[edit] Lead to Win
- The 9 day Lead to Win (LTW) program provided first time technical entrepreneurs with (i) rules of thumb and practical experiences; (ii) access to an ecosystem comprised of technical entrepreneurs, local Ottawa services including legal, risk capital, governance, marketing, and financial; and (iii) effective professors with abundant practical experience
- The LTW program was one of the most economically impactful events to have occurred in Ottawa in a long time
[edit] Benefits of coupling entrepreneurs with global ecosystems
- Aligns entrepreneur’s energy with resources from large number of diverse companies, organizations, and individuals all over the world
- Combines entrepreneur’s contributions with those of others to create significant value for customers
- Increases likelihood service providers and suppliers will share risks with entrepreneur in return for long term relationships
- Increases entrepreneur’s legitimacy and options to grow market
- Increases likelihood of selling to governments
- Decreases investment to enter new markets, adopt and advance technology as well as raise capital
- Reduces cost of recruiting excellent teams
- Fosters collaboration with other serial entrepreneurs
- Provides gateways to relationships in other ecosystems
[edit] Ecosystem approach to wealth creation and appropriation
Ecosystem approach to wealth creation and appropriation requires the technical entrepreneur to:
- Use community’s shared vision and then contribute to it
- Launch market offers using ecosystem’s foundation platform
- Compete for leadership positions in space, niche and governance
- Draw on talent around the world
- Develop capability to collaborate
- Open development and commercialization processes to customers
- Incorporate ecosystem realities into:
- Management of product interdependencies
- Accelerating the adoption of company’s products
- Raising funds
- Working with talented teams distributed worldwide
- Creating and appropriating value
[edit] References useful to technology entrepreneurs
[edit] Presentations from "Blood on the Tracks" May 15 Partnership Conference and related documents
- Program of the May 15th Partnership Conference titled: Blood on the tracks: 6 years of technical entrepreneurship in Ottawa
- CBC Radio Interview - Brian Hurley and Jerry Everett [1]
- Brian Hurley, Lessons learned running a VC-backed company, Media:Brian_Hurley_May_15_2008.pdf
- Revenge of the Geeks [2]
- Hiring: How hunters and penguins can attract the perfect candidate [3]
- Another Publicity Stunt That Worked [4]
- Writing Out a Niche on the Internet Media:Writing_out_a_niche_on_the_Internet.pdf
- David Vicary, Ready, set, grow: Practising with VC money, Media:Dave_Vicary_May_15_2008.pdf
- Debbie Weinstein, Venture capital activity: our experiences and trends, Media:Debbie_Weinstein_May_15_2008.pdf
- Jerry Everett, Success without selling your soul: Lessons learned starting and operating a privately-held company, Media:Jerry_Everett_May_15_2008.pdf
- Rainer Paduch, Attracting your first money, Media:Rainer_Paduch_May_15_2008.pdf
- John Callahan, Shelter from the storm: VC independent business models, Media:John_Callahan_May_15_2008.pdf
- Llynne Plante, How NRC-IRAP can stretch your VC investment, Media:Llynne_Plante_May_15_2008.pdf
- Tony Bailetti, Ecosystem approach to start and grow innovative technology companies, Media:Tony_Bailetti_May_15_2008.pdf
- Ecosystem approach to the commercialization of technology products and services, Media:Ecosystem_approach_to_commercialization_March_28v10.pdf
[edit] Bootstrap: Start small, think big
- Bootstrapping tips from the owner of Ottawa startup
- Bootstrap funding
- The Bootstrapper's Bible
- Bootstrap Bootcamp
- Bootstrap Austin
- Bootstrap Bootcamp Fall 2007
- Bootstrap Network
- Bootstrap Bootcamp
[edit] Venture capital
- Why U.S. VCs are beating their Canadian counterparts
- 2007 Venture Capital Review and 2008 Outlook
- CVCA - The Drivers of Canadian VC Performance Media:CVCA_-_The_Drivers_of_Canadian_VC_Performance.pdf
- Low-Down on Start-ups - Business Law Primer - Media:Low-Down_on_Start-ups_-_Business_Law_Primer.pdf
- VC's as seen through humour
- Article_on_VC_Investments
- The Funded - The Inside Scoop on VC's based on Feedback from Entrepreneurs
- US Venture Capital Industry Performance
[edit] Roles
[edit] Silicon Valley California and Silicon Valley North
- Shared Values, Shared Vision - California's Economic Ties with Canada Media:SharedValuesSharedVisionWebR.pdf
- KPMG Competitive Business Alternatives 2008 - Cost of Doing Business in Major Countries Compared to the US
- Silicon Valley North
- An Anatomy of Growth and Decline: High-tech Industries Through the Boom and Bust Years, 1997-2003 Media:An_Anatomy_of_Growth_and_Decline_-_High_Tech.pdf
- CD Howe Commentary - Financing Entrepreneurs Media:CD_Howe_Institute_-_Financing_Entrepreneurs.pdf
- Silicon Valley North Media:Siliconvalleynorth.pdf
- An open, community-managed and free startup tracking database for the Canadian startup community
- Canadian Government - SME Financing Data Initiative
- Silicon Valley California
- Social Networks Media:Social_Networks_in_Silicon_Valley.pdf, Media:Networks_of_VC_Firms_in_Silicon_Valley.pdf
- Start-up and Industry Dynamics Media:Tech_Start-ups_and_the_Dynamics_of_Silicon_Valley.pdf
- Start-up Governance Media:Information_and_Governance_in_the_Silicon_Valley_Model.pdf
- Job Hopping Media:Job_Hopping_in_Silicon_Valley.pdf
- Entrepreneurship During Boom and Bust Media: Entrepreneurship_in_Silicon_Valley_During_the_Boom_and_Bust.pdf
- Labor Markets Media:Silicon_valley_labor_markets.pdf
[edit] Start-up Business Ideas
[edit] Useful Guidance - Termsheets, Joining a Start-up
- Termsheet Negotiation Considerations
- Part 1 Part 2 I have a job offer from a start-up, am I getting a good deal?
